INOVAÇÃO NO PROCESSO DE INCUBAÇÃO DE EMPRESAS NO INSTITUTO FEDERAL DO ACRE: INSERÇÃO DE RECURSO AUDIOVISUAL COMO MATERIAL DIDÁTICO

Abstract

Federal Institutes play a strategic role in strengthening Brazil's innovation ecosystem by integrating teaching, research, extension, and innovation to foster regional development. In this context, the Federal Institute of Acre (IFAC), through its Technological Innovation Center (NIT) and the Acre Business Incubator (INCUBAC), promotes initiatives that support the creation and consolidation of innovative ventures. This study aimed to analyze INCUBAC's incubation process, identify the stages that require greater training support, and develop audiovisual material for entrepreneurial education, based on the methodology of the Reference Center for the Support of New Enterprises (CERNE). This is an applied study with a qualitative approach and mixed procedures, carried out in four stages: a systematic literature review and documentary analysis of incubators within the Federal Network of Professional, Scientific, and Technological Education; the mapping of INCUBAC's incubation pathway; the identification of priority stages for intervention; and the production of accessible audiovisual material. The results revealed gaps in the standardization of training processes, in the use of audiovisual resources, and in access to in-person training, as well as the need to improve the accessibility of educational materials. The analysis of the CERNE methodology identified idea validation as the priority stage for intervention, guiding the development of the Technical-Technological Product (TTP): an audiovisual instructional material for entrepreneurial training, produced with animation, digital editing, captions, plain language, and a planned translation into Brazilian Sign Language (LIBRAS). Designed to support and standardize INCUBAC's training activities, the product contributes to strengthening innovation governance and preserving institutional knowledge. It is concluded that the use of audiovisual resources fosters inclusive, flexible, and scalable educational practices, strengthens the incubation process, and shows potential for replication in other incubators within the Federal Network.